Tiger Woods announced Monday that his longtime partnership with Nike has ended after 27 years, closing one of the most iconic brand relationships in professional sports history.
From the moment Woods turned pro in August 1996, he was decked in Nike swooshes from head to toe. The partnership included 15 major championship victories, 82 PGA Tour wins, and numerous comebacks from injuries and personal setbacks.
Over more than a quarter-century, Woods’ traditional Sunday attire of a red Nike shirt, black hat and black pants became synonymous with men’s professional golf.
“Over 27 years ago, I was fortunate to start a partnership with one of the most iconic brands in the world,” Woods said in a statement posted to his X account. “The days since have been filled with so many amazing moments and memories, if I started naming them, I could go on forever. Phil Knight’s passion and vision brought this Nike and Nike Golf partnership together and I want to personally thank him, along with the Nike employees and incredible athletes I have had the pleasure of working with along the way.”